On-Site and Virtual
Workshops to Help Your
Team Close More Sales.

The Customer is the Hero Private Sales Workshop
will help your team invite customers into a
story and close more sales.

Invite Customers into a Story

Boost Your Team’s Confidence

Close More Sales

Your sales team spends too much time selling product features rather than solving a customer’s problem.

And it’s costing you…

You damage relationships with potential customers
Your sales and marketing messages are not aligned
Your reps are not confident in their sales conversations
Your sales numbers stay flat

It doesn’t have to be that way. With The Customer is the Hero Private Sales Workshop, your team will learn a proven 5-part sales framework that will help them STOP selling and START inviting customers into a story.

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How The Customer is the Hero Private Sales
Workshop will help you increase sales:


Invite Customers into a Story

Your expert facilitator will take your team through the 5-part sales framework that shows everyone how to invite customers into a story.

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Create Your SalesScript

Next, we’ll help you create the 5 messages you need to use in every sales conversation. It’s called your SalesScript, and it will be your team’s secret weapon to closing more deals.

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Implement Your SalesScript

Finally, we’ll show you how to implement your SalesScript across key areas of your sales process. You’ll feel confident that your team can immediately put their SalesScript into action and start closing more sales.

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“This framework makes it so easy to walk prospects through every step of the sales process from the initial conversation all the way to closing the sale. It completely takes the pressure off of you as a salesperson, because it puts you in the position of trying to solve a problem for the person you’re selling to. Plus, since it’s a step-by-step plan, we can easily replicate it across the company. This is a beautiful framework.”

Courtney Critz

Young Living

Ready for Your Team to Start Closing More Sales?


Book Your Workshop

Schedule a call with a member of our team about booking your Private Workshop.


Select Your Date

Select a date and location (on-site or virtual) for your workshop.


Close More Sales

That’s it! Get your sales team in a room, and we’ll take care of the rest.

What Exactly Will Your Team
Get Out of the Workshop?

Are You Confident in the Words Your
Reps are Using in Sales Conversations?

At StoryBrand, we’ve helped some of the top brands in the world align their teams around a clear marketing message.

Now, we’ve created a framework and training exclusively for sales teams to align your reps around the exact words they need to use in every part of the sales process.

After your team goes through The Customer is the Hero Private Sales Workshop:

  • everyone will know how to make the customer the hero by positioning your product as a solution to a problem
  • your sales reps will be more confident knowing they have a script that gets results
  • and YOU will feel confident that everyone knows exactly what to say in their sales conversations.

When your team knows the right words to use and makes the customer the hero in every sales conversation, they will close more sales, and your business will grow.

Book a Workshop

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